This is too good a video not to share.

Amy,

This is a great clip! Emile Coue de la Chataigneraie who was a French psychologist and pharmacist, in the 1880's noticed that patients who got medications that he praised the effectiveness of improved more than patients who received the same medications without the praise. He is generally credited with discovering the placebo effect.

This is why, in my practice, I always uses Extra Strength Placebos - nothing but the best!